Cybex Fitness Blog

Client Retention: Understanding your membership

Posted on Jul 28, 2015 12:51:00 PM

As a gym owner, member retention might be the toughest part of managing your business. Members come and go, but how to keep them coming to the gym might be a challenge. With the market saturated with health clubs, many of which compete on price alone, plus the rising popularity of non-traditional fitness clubs, your members have so many choices of where to spend their fitness dollars, making it challenging to attract and retain members. Understanding your membership is crucial to your success.

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Topics: Fitness Club Management

Internal Rotation on the Bravo Functional Trainer

Posted on Jul 22, 2015 12:13:00 PM

The Internal Rotation on the Bravo Functional Trainer is a great movement to integrate into your upper body workouts as a warm-up or cool-down exercise.

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Topics: Strength and Cardio

Total Body Arc Trainer Workout

Posted on Jul 15, 2015 2:29:00 PM

We proudly introduce Nicole Wilkins, a three-time IFBB Figure International Champion (2010, 2011, 2012) as a Cybex Blog contributor. Nicole has long been a brand advocate and loyal Arc Trainer athlete. She is the first to have ever won the overall competition in both the Figure and Fitness categories at Team Universe and Figure Nationals, achieving professional status in both categories on the same day. Nicole also holds the current record number of IFBB Figure Olympia wins at four. Nicole will be a featured contributor to the Cybex blog, providing workouts, inspiration, and tips to our readers. Today, she shares her favorite Arc Trainer Workout.

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Topics: Arc Trainer

Biomechanics: Baseball's New Moneyball?

Posted on Jul 14, 2015 12:13:00 PM

Years back, Billy Beane and the Oakland Athletics gained recognition for using an analytical, evidence-based approach (called sabermetrics) instead of the typical subjective, flawed system employed for decades, to put together a squad that could compete with the big market teams in the league. By using projections and statistics, Beane and his front office helped make a revenue-strapped franchise a playoff mainstay without breaking the bank. This system was copied by small and big market teams alike and changed the entire landscape of scouting and front offices throughout the major leagues over the past twenty years.

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Getting Started Series: Baseline Aerobic Resistance On The Arc Trainer

Posted on Jul 10, 2015 2:03:00 PM

The Arc Trainer is a very unique device. It blends resistance and cardio in a workout that challenges your power as well as your endurance. This “resisted cardio” approach to training is perfect for High Intensity Interval Training, but it can be challenging to figure out how to set it up for aerobic training sessions. This is probably why the most frequently asked questions I get on the Arc Trainer is, “Where should I set the resistance?”

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Topics: Arc Trainer

Run better, longer & stronger

Posted on Jun 26, 2015 2:00:00 PM

What do runners love to do? Run, of course!

But working the same muscle groups over and over again can lead to fatigue and injury over the long haul. Savvy runners mix it up with other training to keep running longer, stronger. Here are a few pro tips to try.

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Burn Calories with Summer Activities

Posted on Jun 23, 2015 12:54:00 PM

Summer is around the corner, with the chance to get outside and enjoy many of the things you have been missing since winter stopped by. The glimmers of hope - flowers blooming, gardens being planted, and open windows at our favorite restaurants - are all reminders to get outside and get active.

Here are 5 common summer activities that will also give you a good workout and burn some calories in the process.

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Look beyond the marketing & hype when buying a cross trainer

Posted on Jun 17, 2015 11:14:00 AM

With all the different products and competing claims, choosing a non-impact cardio trainer can turn into one long, dizzying exercise. It doesn't have to be. For a category that represents over 25% of all fitness equipment purchases, its surprising that there's never been a straightforward, systematic method for evaluating your options. Until now.

The Ultimate Fitness Test evaluates the top five factors for making an informed purchase decision when comparing cross trainers, specifically the Arc Trainer®, elliptical, and the AMT®.

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Beware: those 6-pack abs may come at a cost.

Posted on Jun 16, 2015 11:48:00 AM

Lower back pain could result from your machine choice

Are you willing to pay the price?

Hard to imagine, but working out could actually be exacerbating your low back pain. According to a recent study conducted by Cory Hofmann at the Cybex Research Institute, those abdominal crunch machines at the gym could be increasing back pain.

FACT: Research suggests that one of the most effective ways to reduce low back pain is strength training and exercise. However, if one is placing significant stress on their low back while training, they are limiting the effectiveness of this potential solution.

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Topics: Cybex Research Institute

Promote Your New Arc Trainer To Your Clients

Posted on Jun 4, 2015 11:18:00 AM

I can't even count how many times I hear from a gym owner, program manager, or trainer that they want to know how to get the word out to their clients about their new Arc Trainer.

Situations like this are exactly why we created the Cybex Digital Marketing Suite. With so many accessible resources to promote equipment, programming and engagement, it is a one-stop shop to market your business.

Here are just a few options available through the Digital Marketing Suite for promoting a new Arc Trainer. 

 

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Topics: Arc Trainer, Digital Marketing Suite



Posted on Jan 1, 1970 12:00:00 AM

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