This week, our Cybex team heads to Los Angeles, California for the 34th annual IHRSA International Convention & Trade Show at the Los Angeles Convention Center. This four-day event takes place from Wednesday, March 11th until Saturday the 14th. The Cybex booth at the trade show on Thursday and Friday will be the place to be with new product launches, demos and special VIP treatment for our best customers.
Things kick off at #IHRSA2015 with a Keynote Session at the Nokia Theatre featuring Arianna Huffington, the President and Editor-in-Chief of the Huffington Post Media Group. Her keynote, "Redefining Success: The Third Metric That Can Benefit Your Bottom Line," will make a case for redefining success beyond money and power, urging the audience to consider a third metric for measuring it: one based on well-being and the ability to enjoy life. In advance of her address, Arianna released this video to the IHRSA community:
Rediscover What Matters
Last year, Cybex used the IHRSA trade show to unveil the Eagle NX Strength line. This year, we will be showcasing two new products, as well as asset management solutions for cardio. These new products will be sure to create some buzz on the show floor and throughout 2015 as they speak to our dedication to developing products that produce real results through scientific insight and meaningful innovation. Below, learn a bit more about the new products set to debut this week in Los Angeles.
Featuring 20+ pieces of superior design for every body, the Prestige Strength line is perfect for a wide range of exercisers. Learn more about Prestige Strength.
One of the top fitness trends of 2015 now has the perfect companion, with High Intensity Interval Training (HIIT) evolving with the introduction of the Cybex SPARC Trainer. The SPARC helps you burn more calories, strengthen and shape the lower body, increase stamina, power and explosiveness while enhancing endurance. Check out more on the SPARC Trainer.
The new asset management solution from Cybex measures usage trends to help ensure that all of our equipment is optimally positioned in the gym, remains in top condition, and available for your members' use. By pairing this solution with our new treadmill Service Wheel, which allows you to quickly and easily rotate, relocate and clean your machine, Cybex Care helps provide a state-of-the-art solution for gym owners. Learn more about Cybex Care.
Visit Cybex at IHRSA
We are very excited for IHRSA 2015 and to unveil all of the great products mentioned above. If you're coming to the show, be sure to stop by our booth, #1401, and say hello to the team.
Be sure to follow our Facebook and Twitter pages for updates from the show throughout the week!