Engage Your Members with Fitness Challenges

If you fail to keep members looking forward to coming through your door, you risk cancellations. Read More

Member Retention Mistake #2: Mis-Targeting

Younger adults may seem like easy targets, but only 37% of 16-24 year olds stay members for more than two years. Read More

Member Retention Mistake #1: Operation Oversight

Are you unknowingly making these mistakes in your own fitness facility? Read More

How to Improve Fitness Facility Member Retention

Don't miss our new e-book to help facility managers understand and master member retention. Read More

Finding a Work/Life Balance in the Fitness Industry

Work/life balance. What is that? Is there a clear definition? Is it something others have and I don’t? Read More

Convert More of Your Leads into Loyal Members

While it’s simple enough to get customers to claim a great free offer to work out for the first time in your facility, getting them to follow through and use that offer isn’t always so easy. Read More

Build Your Business with Community Events

You’re probably asking, “Does involvement in community events really translate to more business?” Read More

Capture Innovation to Grow Your Business

Success in the fitness industry is built on delivering continuous change to our customers. Read More

3 Ways to Reach Your Fitness Studios' Target Audience and Bring in Killer Leads

Learn three techniques to hit your facility's target audience and bring in leads. Read More

Fitness Fads and Fitness Trends: What Will Drive the Market in 2016?

Learn about the top fitness trends for 2016 and how Cybex delivers solutions for the top listings in the ACSM survey. Read More